Zoom, once a relatively unknown video conferencing platform, has skyrocketed to global prominence in recent years, particularly during the COVID-19 pandemic. Its rapid rise to fame can be attributed to a combination of factors, including its user-friendly interface, robust features, and strategic business decisions.

History of Zoom

Founded in 2011 by Eric Yuan, a former engineer at Cisco Systems, Zoom was initially conceived as a cloud-based video conferencing service for businesses. The company’s mission was to provide a simple and reliable platform for virtual meetings and collaboration. In its early years, Zoom faced stiff competition from established players like Skype and Google Hangouts. However, the company’s focus on delivering a high-quality user experience and innovative features gradually set it apart.

Factors Contributing to Zoom’s Popularity

Zoom’s meteoric rise during the COVID-19 pandemic can be attributed to its user-friendly interface, robust features, scalability, competitive pricing, and the global shift to remote work. These factors combined to make Zoom the go-to platform for virtual meetings and collaboration.